October 1-2, 2016
Phoenix Convention Center
Phoenix, AZ
Download the slides from my presentation.
IntroToSEOForWordPress-Final.pdf (6.2 MB)
Missed the talk? Watch the full presentation here:
https://wordpress.tv/2016/10/31/trevor-freeman-intro-to-seo-for-wordpress/
Google Analytics
https://www.google.com/analytics/
Google Search Console
https://www.google.com/webmasters/tools/
Google Mobile Friendly Test
https://www.google.com/webmasters/tools/mobile-friendly/
Google's SEO Starter Guide
https://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf (PDF)
Google Webmaster Guidelines
https://support.google.com/webmasters/answer/35769/
All In One SEO Pack
https://wordpress.org/plugins/all-in-one-seo-pack/
Yoast SEO
https://wordpress.org/plugins/wordpress-seo/
Smush.it
https://wordpress.org/plugins/wp-smushit/
Google Page Speed Insights
https://developers.google.com/speed/pagespeed/insights/
WebPageTest
https://www.webpagetest.org/
Pingdom Website Speed Test
https://tools.pingdom.com/
Google Webmaster Central Blog:
Finding more mobile-friendly search results
https://webmasters.googleblog.com/2015/02/finding-more-mobile-friendly-search.html
Now we know: Here are Google's top 3 search ranking factors
https://searchengineland.com/now-know-googles-top-three-search-ranking-factors-245882
MOZ: Google Algorithm Change History
https://moz.com/google-algorithm-change