Resume for Trevor Freeman

Last Updated: June 2019
Trevor Freeman
Trevor Freeman
Web Content Administrator
City of Peoria, Arizona


"It's not how much money we make that ultimately makes us happy between nine and five. It's whether or not our work fulfills us." - Malcolm Gladwell

My interest in business has led me to develop a broad set of skills in both creative and technical disciplines. I have a passion for technology and what it can do for people. I believe in open web standards and the power of community. I have strong research and organization skills and I pay attention to the details.

When I'm not hard at work I enjoy mountain biking, photography, and attending collector car shows.

Research Interests

    • Search Engine Optimization (SEO)
    • Search Marketing
    • Local Search Optimization
    • Reputation Management
    • Social Media Marketing
    • Front–End Web Development
    • eCommerce Product/Store Management
    • WordPress CMS
    • Bootstrap Framework
    • Video Editing
    • Startups and Entrepreneurship

Work Experience

Web Content Administrator at City of Peoria

City of Peoria, Arizona Assisted with massive Content Management System (CMS) migration project for 4 public websites and 1 intranet site. Responsible for all web content and ensuring Section 508 accessibility compliance under the WCAG AA standard. Developed a training program for staff. Built and managed Google Ads (formerly AdWords) campaign from the ground up.

SEO Specialist at G/O Digital Marketing

GO Digital Marketing Work with the SEO Team to manage 200+ clients (including my own book of clients in specific industry verticals). Responsible for performing technical SEO site audits, keyword research, implementing on-page and off-site optimizations, and monthly reporting. Created internal presentation on YouTube optimization. Have participated in team building activities including Escape the Room and the G/O Putt Putt Challenge.

SEO Manager at US Digital Media, Inc.

US Digital Media Worked nearly every position within company including warehouse, customer service, copywriting, marketing, IT, and web. Was responsible for managing and implementing SEO strategy across three ASP.NET eCommerce sites; built the company's Amazon store from the ground up. Extensive reporting experience using Google Analytics to measure traffic sources, keywords, conversions, and other KPIs.

Have also authored over 250 original posts for company blogs. Very proficient with building, deploying, and repairing Windows workstations in an Active Directory environment.

Senior Features Editor at Generation: High Output

Generation High Output Co-founded an automotive editorial site with three friends in 2012. Responsible for site administration including WordPress setup, theme customization, and site maintenance and backup. Have authored over 150 original posts (w/photos) in addition to maintaining an active social media presence and tracking growth.

File Clerk at Body of Change

Body of Change Body of Change was a small company that had a contract to provide one-on-one personal trainers inside of LA Fitness gyms at select locations in Florida, Georgia, Connecticut, and other states. I worked at the corporate office in Phoenix doing filing and data entry while attending college.

Skills and Abilities

    • High aptitude for data gathering, analysis, and reporting
    • Enjoy finding inventive solutions to complex problems
    • Well versed in web design and web marketing
    • Knowledge of current best practices and web standards
    • Experienced with numerous CMS and eCommerce systems
    • Outstanding communication skills (blogger and published writer)
    • Experienced with eCommerce product/store management
    • Highly proficient computer/software user and troubleshooter
    • Featured Speaker at WordCamp PHX 2016
    • Volunteer at WordCamp PHX 2017

Language and Platform Skills

  • Search Engine Optimization
    Copywriting / Blogging
    HTML and CSS
    Content Marketing and Social Media
    Google Analytics
    Video Editing
    Graphic Design
    Some Experience
    Very Strong


Degree Graduation Year
Web Development Fundamentals with Javascript (Workshop)
Galvanize - Phoenix, AZ
Bachelor of Science in Business Administration
Grand Canyon University - Phoenix, AZ
Associate in Arts
Glendale Community College - Glendale, AZ